The Preference for Paid Traffic

Once youve created your perfect product or saleable service, its time for you to generate traffic in order to increase your margins.

There are two schools of thought when it comes to thinking about the traffic plan you can implement to start driving traffic to your product/service

You can either use free traffic or opt for paid traffic.

Although there are distinct differences between both methods, there is no question in my mind that paid traffic works better.

I am very much an advocate of paid traffic as I believe its the method that will generate the best results. Before I elaborate on my preference, lets briefly look at the pros and cons of each…

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